Born in 2017, inspired by nature, and powered by kindness, Good News came to life with a mission to spread optimism and ignite conscious change in fashion. Think of them as the brand making sustainable style the new must-have.
The Objective
Good News approached us with a clear goal: to increase visibility and forge authentic connections through influencer collaborations. They wanted to partner with content creators who would help them amplify their message of optimism and sustainable fashion. Our mission? To develop a targeted influencer strategy that aligned perfectly with Good News’ values, bringing their conscious, feel-good vibe to an engaged and like-minded audience.
The Result
We connected Good News with over 30 international content creators, each sharing the brand’s mission of positivity and sustainability with their own communities. These collaborations generated authentic conversations and increased visibility for Good News, spreading their message to new, like-minded audiences across the globe. By working with mindful influencers who genuinely resonated with the brand, we helped Good News amplify their impact in the world of sustainable fashion.
3.9M
That's how many eyes (aka impressions) we got on Good News.
Global Buzz
From the UK to the US and Korea, we helped Good News reach new audiences.
30+
That's how many creators we partnered with.
